Or the self-demonstration brag that a lot of conspiracy types go on about .The Poppy project always seemed part oblique-for-the-sake-of-it and part consumer culture spite. I see shallowness in wanting to be a hyperbole of the shallow for mockery. The irony is so low-brow that it's even commercially viable. Although some may think this is exactly what makes them great. I will say I can at least enjoy their music.
I like their music too! Mars and Poppy's sounds and vibe are different and even though there was an attempt to copy the original Mars their aesethic didnt end up being the same at all. Mars is more punk and Poppy's has more of an indie vibe in her songs.
Titanic stalked and trolled Mars for years through the Poppy narrative but it's only apparent if you know the back story. Every creative move Mars made after the split was mocked or referenced via Poppy. When you know the story behind that and watch the videos it's pretty interesting. Especially how he uses the character of Charlotte as a threatening force. Many who follow the story believe Charlotte was a representation of Titanic, sending a message.
After the split when he was harassing Mars he met Moriah (Poppy) who was a brunette with long hair. Pretty soon she cut her hair and died it blonde like Mars.
Here are more attempts to copy and mock: There's tons of this.
Mars was hired to model for this designer and Poppy followed with this:
Mars released her 4:26 vid and Poppy repeatedly referenced it.