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Stones Rules


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I'm sure you guys by now recognize who Roger Stone is, right? While I am not a supporter of his politics, I do find his ideas interesting and worth the read. How he plays the game is bigger than why he's doing it, and he loved the game since he was a kid. 

His documentary on Netflix is good shit, and inspired me to get a hold of his book "Stones Rules". While posting the entire thing would take up too much time, I'll post his fairly self-demonstrating titles. Every chapter's roughly one to three pages, so what you're mostly missing out on is his elaboratively signature sass. 

This dude sees how gross humanity is, and he's been enterprising on it since Nixon (with recycled material from older presidents that he originally wrote re-used for Trump no less). He sees what we are and his ego lets him laugh at how we can't help but fall under his spell. I respect how he plays the game, and I respect how blatant he is about it to the point of seeming unstoppable to people: 

Entering the Arena:
1. There are men of action, and men of words.
2. You can't win if you don't get in the game.
3. Don't hide your scars, they make you who you are... but don't fight the Last War either.
4. Past is fucking prologue.
5. Make your luck.
6. Reach higher.
7. Miracles do happen.
8. If life is a performance, be a costume.
9. Dress with Sprezzatura.
10. Dress British, Think Yiddish.
11. To win, you must do everything.
12. Think big. Be big.
13. Never quit.
14. Never be scared of anyone or anything.
 
First Impressions: 
15. If you are engaged in any business or profession, you are much more likely to succeed if you are well dressed than if you are badly dressed.
16. The only thing worse in Politics than being wrong is being boring.
17. Look good. Feel great.
18. White shirt + Tan face = Confidence.
19. Great leaders have personal style.
20. Use a cigar.
21. Great leaders are detached.
22. Build a foundation for your wardrobe.
23. The blazer is the foundation of a gentleman's wardrobe.
24. The suit.
25. A black square-bottomed knitted silk tie is a necessity.
26. Build a foundation for your wardrobe.
27. The cut of the suit matters.
28. Never hold a meeting unless you know what result you want out of the meeting.
29. Be on time.
30. Important meeting? Blue suit.
31. Mix and match.
32. Two-toned shoes and white bucks only after Memorial Day.
33. A black suit should only be worn by chauffeurs or undertakers.
34. Tuxedos with notched lapels are for waiters.
35. Hang a name on your opponent.
36. Brown is the color of shit.
37. To see how a candidate will perform in office, look at their campaign.
38. Check out their shoes.
39. Wear your cockade inside your hat.
40. Utilize finishing touches.
 
Going On the Attack: 
41. Attack, attack, attack - Never defend.
42. Let no attack go unanswered.
43. Plan your work, work your plan.
44. Write it down.
45. Plans are worthless, planning is indispensable.
46. Attack your enemy on many fronts.
47. The Big Lie Technique.
48. Work it from every angle.
49. The key word in choosing your wardrobe is "Appropriate".
50. Mix patterns but not purpose.
51. Casual dress does not excuse you from good taste.
52. Don't get mad. Get even.
53. Go for the Bank Shot.
54. Hate is a stronger motivator than Love.
55. Always praise 'em before you hit 'em.
56. He who speaks first loses.
 
How To Win In Politics: 
57. Losers don't legislate.
58. Make your message big, bold, and simple.
59. The more you tell, the more you sell.
60. Sometimes you've got to turn chicken shit into chicken salad.
61. No shades.
62. Ponytails are for men under 30.
63. Pay your political debts.
64. Campaign finance reform has done for politics what pantyhose as done for finger fucking.
65. Use the internet to do with thousands of dollars what once required millions.
66. Never turn down a major party nomination.
67. What's in the public domain is fair game.
68. A tan makes a man look vigorous and a deep tan makes a man look prosperous.
69. Everything is recycled.
70. Move to the right for the primary, move to the center for the general.
71. Politics the art of addition, not subtraction.
72. Folks want to get government out of the boardroom and the bedroom.
73. Pick a running mate who won't hurt you.
74. Prepare for when voters are paying attention.
75. Trust your pollster.
76. Do not fool your tailor.
77. Trousers must hang from the waist.
78. The best candidate is one who's lost once.
 
How To Stay On Top: 
79. The higher you get on the flagpole, the more people can see your ass.
80. Lay low, play dumb, keep moving.
81. Admit nothing; Deny everything; Launch counterattack.
82. Politics is motion.
83. Politics is also the perception of motion.
84. Hypocrisy is what gets you.
85. Don't shoot the guy behind you.
86. Greeks bearing gifts are probably trying to fuck you up the ass.
87. Drop your voice; Don't shout.
88. Picture the picture.
89. Don't dress above the voters.
90. Always control the lighting.
91. Don't be afraid to introduce people.
92. Politics is about the future, not the past.
93. Reinvent yourself.
 
Money and Notoriety: 
94. Nothing is on the level.
95. Don't tell me the case, tell me the judge.
96. There is only one party: The party of green.
97. Money is like manure on a farm - No good if you don't spread it around.
98. Over-tip.
99. Never pass up the opportunity to have sex or be on television.
100. Let's talk about sex, baby.
101. Pizza is like sex.
102. Size *does* matter.
103. Never ride in a white limousine.
104. Ethnic traits are what they are.
105. Be blase in the face of celebrity.
106. Cufflinks should be small, understated, and elegant.
107. Cuff length up to you, but show some.
108. Two inch cuffs. 109. Monograms.
110. A word about jewlery: Don't.
111. The Brooks Brothers-style white, all-cotton, button-down collar shirt is an indispensable element of every gentleman's wardrobe.
112. Too much of a good thing is about right.
113. When your candidate tells you your TV spot is on too heavily and people are complaining about seeing it too much - you are just starting to permeate the public consciousness.
 
Rules For Survival: 
114. "Cock Your Hat. Angles are Attitudes."
115. Dick Nixon’s Silver Bullets.
116. Dick Nixon’s Silver Bullet Martini Recipe.
117. It’s Gravy, Not Sauce.
118. Never Wear the Same Suit Two Days in a Row.
119. The Press is Not the Enemy.
120. Avoid the Obvious.
121. They Are All Pink on the Inside.
122. The Democrats are the Party of Slavery; the Republicans Are the Party of Freedom.
123. Many Are Cold, but Few Are Frozen.
124. Size Matters.
125. The Fat Should Avoid Horizontal Stripes. The Thin Should Avoid Verticals.
126. Men Over Thirty-Five Require Pleats In Their Trousers Unless Very Fat.
127. No One Ever Built a Statue to a Committee.
128. Make Your Most Difficult Phone Call First.
129. The Bigger the Score, the Longer the Gestation.
130. Three Men Can Keep a Secret of One, If Two Of Them Are Dead.
131. The Word “Assume” Makes an ASS Out of U and ME.
132. A Way To Keep Your Trousers Pressed.
133. Tie Your Own Bow Tie.
134. White Dress Shirts After Six.
135. Blue Blazer and Khaki Pants are Great for College Students or Saturdays, But Not Appropriate for Business Attire.
136. Cowboy Hats are Like Hemorrhoids—Eventually Every Asshole Gets Them.
137. Never Wear a Double-Breasted Suit and a Button-Down Collar.
138. Dark Raincoats are for Hoodlums.
139. Being Well-Dress Should Never Become a Costume.
140. He Who Laughs Last Laughs Heartiest.
141. "It's better to be infamous than never to be famous at all."
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last edit on 4/7/2019 2:44:42 AM
Posts: 5402
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